Congratulations! You’ve decided to start a new alarm company. Maybe you’ve decided to go full time with your side hustle, have broken out on your own, or want a career change that allows for a more flexible schedule.
No matter what your reasons, starting a new company can be both exciting and a bit overwhelming. There are many important things that need to be done to get your alarm company off the ground correctly to ensure its success.
Wondering how to start an alarm company?
Here are 5 powerful resources to help you get started with your alarm company or security business:
1. Get the legal details and paperwork out of the way
While step 1 can take you furthest outside your comfort zone, it is also one of the most important steps you need to take when starting a new alarm company. Taking the time to set things up correctly from the beginning will avoid a lot of headaches in the future.
This includes setting up your legal LLC or corporation, registering for taxes, opening your business bank account, obtaining any necessary permits or licenses, and getting business insurance. Requirements for all of these steps can differ from state to state. Here is a useful resource to help you get started
2. Join a security trade association
Becoming a member of an industry trade association can be a valuable asset to any new company. Here are two of the largest in the security industry for you to consider:
The Electronic Security Association (ESA) is the largest trade association in the United States representing the electronic security and life safety industry. They offer training resources, sales coaching, insurance policies, along with ideas on industry best practices.
The Monitoring Association (TMA) is a trade association that represents companies who install, service, and monitor security systems for commercial, government, and residential markets. They offer training resources, virtual and in-person events, along with a wide range of additional member benefits.
3. Select the best equipment
In recent years, there has been an explosion of advancement with it comes to smart devices and the security industry. Selecting the right equipment for your company and staying on top of the latest trends is critical.
Alarm.org can be a valuable resource to assist in making informed decisions when it comes to alarm equipment. They are dedicated to educating consumers and businesses about alarm technologies including intrusion and fire detection, video surveillance, and electronic access control. Their mission is to provide consumers and businesses with information to make smart security and life safety decisions using the latest technology.
Another option is to become a licensed partner with an existing company that already has a steady stream of potential customers. Alarm.com provides the latest alarm equipment and outsources installation to local licensed partners.
4. Become part of a community
Engaging with like-minded individuals can create a sense of community. This can be especially beneficial as it pertains to your business. Finding a community can help when it comes to bouncing ideas off of each other, getting feedback on the latest technology, or even finding/selling equipment and local talent can be a big asset.
Kirschenbaum & Kirschenbaum has created something called “The Alarm Exchange” which is a resource similar to classified ads for alarm professionals to post equipment needed / for sale, help wanted, and other industry related details.
As an added bonus, once you are ready to sell your company, Kirschenbaum & Kirschenbaum can help you determine what your alarm company is worth.
5. Order custom security signs and stickers
You never have a second chance to make a first impression. Marketing tools are incredibly important for alarm companies, particularly custom security signs and security stickers.
Creating custom security signs for your company serves as a valuable tool with 2 primary benefits.
- Security signs serve as a company billboard that can catch the eye of potential customers which can assist you in acquiring more clients in select neighborhoods.
- Security yard signs provide value to your clients by serving as a tool that can help deter burglars and offer peace of mind.
Custom security stickers can also be printed for installation on windows, doors, control panels, and alarm keypads. Similar to yard signs, they serve as a valuable marketing tool, provide an intruder deterrent, and also notify customers who to contact when service is needed.
Security Signs & Decals has been a leading manufacturer of security signs and stickers since 1987. They take pride in providing high quality products, competitive pricing, and superior customer service. All products are printed in the USA and they offer free design services. They even offer some startup combo packages that include yard signs and stickers.
If you are starting an alarm company, try their no-obligation free design services and see how your security signs and stickers will look before you buy.